"A brand is a product, service, that is publicly distinguished from other products, services"
"Brand name is one of the elements which helps customers to identify and differentiate one product from another"

“Broadly, a product is anything that can be offered to a market to satisfy a want or need, including physical goods, services, experiences, events, persons, places, properties, organizations, information, and ideas”(Kotler & Keller, 2015)

Taglines (also called straplines, tags, slogans, or brand lines) can be inspirational, like a product philosophy, or they can be something fun and memorable. While some can impel you to be better, others are simply a fun play on words.

Slogans should communicate your company /product /service.Why audience should pick your product/ service.Branding slogans can be funny, sweet, romantic if it is done right.SLOGAN can change but not TAGLINE.

Some of famous BRANDS with tagline

"Think Different"

Reliable Messaging"

The front page
of the internet"

"Earth's Most Customer
centric Company"


The terms brand, product and business are often used interchangeably when they’re referred to by name, but from a legal point of view, they’re very different things.A business name and brand name don’t have to be the same as in the case of Nike.Apple is business name.Apple brand names are Iphone,Ipad,Mac etc.Apple products are Iphone 8,Iphone X,Macbook pro etc.Like that Toyata is business name,Brands are Toyata cars.Within Toyata brand there are specific product models like the Toyota Sienna CE, the Toyota Sienna LE, and so on.

If you need to choose a great brand name for your product, service or business, start by considering the importance of the name in your branding efforts. Your name is an extension of your brand, and it can reinforce the value you provide or distance you from it. When you’re developing a name for a business, a product or a service, you have a number of options: Use the founder or inventor’s name (Hewlett-Packard) Describe what you do (Southwest Airlines) Describe an experience or image (Sprint) Take a word out of context (Apple) Make up a word (Google)

Brand Management

Is it true that old people stick to their old brands “The principal goal of education in the schools should be creating men and women who are capable of doing…

Brand Name Ideas

– Since 2017 The greatest brand name you’re gonna getting gBuzzy.com If you want to operate a Web site using your new brand name, you will need a domain name.…
Close Menu